When I was contacted by the founder of Vivajennz, I wasn’t sure what to make of the idea of her product, which is basically an “up-style” of wine in a bag. “This is either going to be brilliant,” I thought, “or completely stupid.”
surprise! we’ve got vino, beeatches! (image: vivajennz)
Turns out that the result is somewhere in between, but I’m finding that I like the idea of the messenger-bag version of this wine tote more and more. The short version of the story behind Vivajennz is that instead of using a collapsible pouch for transporting your favorite vino to an event or gathering, you instead put it into a pouch, to which a dispensing nozzle/tap is affixed, and which all fits into one of the stylish, insulated bag designs. Open a flap on your way-cool bag, and take a tap to fill a glass; and boom, presumably, you’re the hit of the party.
The overall design isn’t the most practical, but I really like that the bag does double-duty (in the case of my sample, the messenger bag is perfectly capable on its own for acting as, well, a messenger bag, and it looks great). Might be worth checking out for the style lover / wine guzzler in your life.